INITION shortlisted at the 2015 Epica Awards


December 2015

Last month we attended 2015 Epica Awards in Berlin where we were shortlisted for best Virtual Reality experience.

The awards, creative prizes awarded by journalists working for marketing and communications magazines around the world, were attended by industry heavyweights, with BBDO taking out network of the year with 43 wins in total.

We entered in a multi-sensory VR ‘dream’ experience that augmented every sense, enabling participants to completely immerse themselves in the experimental narrative.

We had such a fun time, we’ll be back next year for sure — this time with our eyes on gold.

See the full list of winners to the left.