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Inition

Everything in 3D

3D Printing and Scanning Services

Inition's highly experienced 3D printing and 3D scanning team (formerly known as ThingLab) can scan anything from human to engineering parts and 3D print solid physical 3D models with our range of in-house 3D printers.
 

As well as running a scanning and printing bureau service we harness these amazing technologies in our experiential production work. Explore our 3D printing and scanning services below...

 

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Inition at the Heart of Digital Shoreditch Festival

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Guests try the gadgets on offer in Inition's London studios
Guests try the gadgets on offer in Inition's London studios
Digital Shoreditch Festival Logo
Inition flyer for Digital Shoreditch Festival
Inition London Demo Studios
Inition London Demo Studios
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Creative 3D technology and production company Inition is giving the public a rare opportunity to play with the latest cutting-edge 3D gadgets and technology in its demo basement.

Inition Launch Specialist 3D Production Company Pointy Stick, in Joint Venture

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3D production services and technology company Inition has joined forces with accomplished director and creative technologist Michael Lindsay to launch Pointy Stick, a new creative-first production company. Pointy Stick is designed to unleash the power of stereoscopic 3D production and help exploit this nascent medium to its full creative potential.

Live 3D Surgery Broadcast

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3D surgery at Mattu by Inition
3D surgery at Mattu by Inition
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Mattu, the internationally recognised centre of excellence for teaching innovative laparoscopic surgical techniques, initiated a live stereoscopic broadcast to a training facility which incorporated cutting-edge motion tracking technology to record the exact movements of the surgeon.

Movember Magic in 3D

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On Movember 1st, the Inition team registered at Movember.com with clean-shaven faces and then fo

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Future of 3D #3 : Design, Print, Fly!

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Close up of the gears, no assembly
Auto KAP rig indoor test 360x180 degree panorama
Finished rig hanging from kite line, showing picavet levelig system.
One of the captured frames, over London's Hamstead Heath
One of the captured frames, beach near Dover

Future of 3D #3: Design, Print and Fly!

Co-founder and director of Intion Stuart Cupit, also keen photographer and kite-flyer, decided to set himself a challenge to build a rig capable of taking panoramic aeriel photos from his parafoil kite...

The Spec
The rig needed moving parts, had to be light-weight but strong enough to hold servos and a digital camera and withstand the odd crash landing. Stuart designed the rig using 3D Studio Max and included 5 independent moveable stages, a complete gear system, fittings for 4 servos, a microcontroller, batteries and, most importantly, a digital camera.

The 3D Print
The final design was printed out in one go (yes, no assembly!) using our Invision-XT 3D printer. The various joints and gears were designed in place with the 0.1mm clearance between any two parts required to  allow them to move independently. The VisiJet SR200 build material used is strong enough to be for functional finished products.

Servo Control and Support
The gears, axels and sleeves freely revolve and the fleixble nature of the material, when printed in thin sections, allowed the servos to be held in place by sprung hinged latches. The servos follow a pre-recorded set of moves using a Milinst Wizard board.

A Picavet suspension allowed the camera rig to self-level and prevents twisting. A geared mechanism reduced the speed of one of the servos by 20 to 1 to allow the rig to be rotated. The gears were printed in place and once support material is removed just work with no assembly!

The Flight
The whole rig was attached to a Sutton Flowform 16 kite using a pair wire hangups on 200m of cord. The kite needed a 25mph wind to get the 1kg rig into the air. Flown from Hamstead Heath, the rig took 50 blurry photos the first time! The second flight got some great shots looking south across London, and some bemused looks from on-lookers!

The kit we used: 3D Systems Invision XT (in-house), 3D Studio Max, Sony digital camera, Milinst Wizard Servo controller board, Sutton Flowform 16 kite

Check out our 3D Printing Service and our Future of 3D blog at fo3d.posterous.com for our latest experiments in 3D.

About our 'Future of 3D' series

The 'Future of 3D' series is about exploring the boundaries of future 3D technology through non-commercial creative projects. Supporting this type of work is core to Inition's core values of developing new uses of 3D technology, supporting creativity and nurturing the passion of it's staff and collaborators. If you have an idea for a 'Future of 3D' project, we'd love to hear from you.

 

 

Future of 3D: #1 - Scan, Print, Explode!

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Our first 'Future of 3D' project!

We decided to have some 3D fun with Shannon's head to celebrate our 10th Birthday and the launch of our 'Future of 3D' series.

We really enjoyed this side project as it combined a wide range of our skills and 3D technologies. But mainly because it involved blowing stuff up!

If you're interested in finding out more, make sure you watch the video above.

Some of the kit we used:  ZPrinter 450, Mephisto EX Scanner, Phantom/Quasar 3D Stereoscopic Filming Rig

We'd like to point out that no Shannon's were harmed in this project, although strangely enough. he had a slight headache afterwards. Check out our Future of 3D blog at fo3d.posterous.com for our latest experiments.

About our 'Future of 3D' series

The 'Future of 3D' series is about exploring the boundaries of future 3D technology through non-commercial creative projects. Supporting this type of work is core to Inition's core values of developing new uses of 3D technology, supporting creativity and nurturing the passion of it's staff and collaborators. If you have an idea for a 'Future of 3D' project, we'd love to hear from you.

Future of 3D: #2 - Sketch, Sculpt, Print!

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Kristin's model, printed in two colours
Kristin with the Phantom Omni and her 3D printed model
Some of Kristin's sketchbook work
Kristin with her finished 3D printed model
Kristin sculpting her model with the Phantom haptic arm
Inition's Paul Armand cleaning off the 3D printed model
Inition's Paul Armand with Kristin and her 3D printed model
Some of Kristin's sketchbook work
Screenshots of Kristin building her design with Sensable's Freeform haptic sculp

Future of 3D: #2 - Sketch, Scult, Print

As part of Inition’s “Future of 3D” series, our 3D printing team worked with BA design student Kristin Katzer from the London College of Communication to realise a packaging design for fruits.

Concept
The concept for Kristin's organic design was based on structures of nature, in particular her research into “tafoni structures” produced during the calcification of porous sandstone.

Freeform Design
Designing these organic structures using a typical 3D CAD package would have proved very difficult, however with Inition's guidance Kristin realised the design through the intuitive interface of the Sensable Phantom Omni in conjunction with the Claytools software. Claytools is a design package specially tailored towards haptic modelling, allowing the user to directly sculpt, manipulate and feel the surface of a model through a pen-line interface attached to a motorised force-feedback arm.

3D Print
After adding colour to the CAD model, the complex design was prepared for print Paul Armand, one of Inition's 3D printing specialists. Our full colour 3D ZPrinter 450 printed out the model over-night including two end caps with extruded lettering. The final design forms part of Kristin’s degree and was shown at the BA Design Show at the London College of Communication in June 2011.

Future of 3D
Inition’s “Future of 3D” series encourages work on non-commercial projects which help to push the boundaries of current 3D creative and technology. This was the first time we had seen a project go from sketched concept, through haptic modelling to a physical 3D printed model. Organic designs are not usually immediately associated with computers but with Claytools strength in creating organic shapes and our 3D printer's ability to print them, we see a great future for this combination of technologies in product design.

The kit we used:  ZPrinter 450, Phantom Omni with Claytools software

Thanks to Kristin for creating a great piece; the first thing we've 3D printed that has been created on a haptic device. Check out our Future of 3D blog at fo3d.posterous.com for our latest experiments.

Inition Takes Nanotechnology into the Diamond Age

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Representation of the Dynamic Holographic Assembler
The CyberGlove II and CyberGrasp System

The NanoPhysics group at the University of Bristol led by Prof. Mervyn Miles were supplied with two Cyberglove and Cyberforce arm systems from Inition. Inition advised on, and installed this advanced setup for the University to put them at the forefront of the emerging field of nanomanipulation with force feedback.

The University of Bristol have created a haptics system that allows a user to feel the forces exerted by microscopic/nanoscopic objects as they interact with them. Using their dynamic holographic assembler (DHA) they could use microspheres to squeeze a biological cell and, by mapping the resulting force changes to larger numbers, enable a user to feel the cell deform as they apply pressure to it.

The haptic element needed to be accomplished using a form of force feedback glove, with accurate 3D positioning and force mapping. The wireless CyberGlove II with CyberGrasp and CyberForce Arm is the system Inition recommended, sold, and installed for the University of Bristol. Inition also trained the University of Bristol in the use of CyberForce Arm which is a force feedback armature that conveys realistic grounded forces to the hand.

Manipulation and Feedback of Molecules

Inition believes this is a world first. The manipulation of molecules and atoms is the extension of predictions by visionaries Eric Drexler and Ralph Merkle, where manipulation of atoms leads to production of materials with diamond like strength. Neal Stephenson's book, The Diamond Age,  popularized the engineering of materials in this way.

Kelis: 3D Pop Promo: 'Scream'. Directed by Rankin.

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Kelis in music video 'Scream'
Element Technica Quasar rig and SI-2K 3D camera system
Inition Stereographer Campbell Goodwille, Kelis and crew review a shot
The crew set up treadmill sequence for 'Scream' video by Kelis

After collaborating with Inition on several test shoots, world famous fashion photographer Rankin chose Inition to supply the stereoscopic crew, expertise and equipment for a new pop music promo from Kelis called ‘Scream’. 

3D on a 2D Schedule

It was essential that the 3D aspect did not add time to the one day/2D schedule. Inition used an Element Technica Quasar rig and SI-2K 3D camera system. Element Technica's motorised alignment, excellent rigidity and precise alignment, meant less correction was required on set and in post production, ideal when time was of the essence as it was with the Kelis 'Scream' production schedule.

Brett Turnbull, DP on the shoot said: "We shot 'Scream' in 2D and 3D simultaneously using the same camera system. The whole set-up was very flexible and mobile, allowing us to experiment and see instant 3D playback on set. With an ambitious storyboard and limited shooting time, it was a real bonus that shooting in 3D actually had very little impact on the day's schedule.” 

On the day of shooting, Inition supplemented the regular crew with a stereographer, rig technician and camera assistant, and supervised the post production which was completed at OnSight, ensuring that Rankin’s trademark photographic style was not comprised and actually enhanced by the stereography.

YouTube Hit

Scream’ 3D by Kelis was launched as an anaglyph 3D video exclusively on video sharing website YouTube, generating over half a million hits and counting. It features an exciting combination of negative and postive parallax shots, perfectly suited for the genre of a music video.

Inition's crew and equipment ensured the production schedule was adhered too and the director was able to fully concentrate on the creative process.

Watch 'Scream' by Kelis below (anaglyph 3D glasses required)


LG 3D: Europe's Largest 3D Glasses-Free In-Store Promo

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VFX shot
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The Point-of-Sale 3D display
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Camera crew, talent and director
POS graphic
Nuke in action
From 2 views to 8... early test shoot

Brief:
LG approached us to produce a 3D promo to showcase their new 3D smartphone’s multimedia capabilities in a way that would grab attention via LG branded in-store point-of-sale 3D displays.

Solution:
Inition a creative based around a 24" glasses-free 3D display and the concepts of shooting, sharing and gaming in 3D. The treatment involved parkour and acrobatic skills to demonstrate the filming capabilities of the screen in an eye-catching way. 3D graphics were developed for pop-out moments detailing the unique specifications of the phone. The production was completed entirely in-house thanks to our specialist 3D filming and post production teams. Inition also supplied 200 top-spec glasses free 'Alioscopy' displays for installation in mobile retailer outlets across Europe.

Production challanges:
Inition’s production team shot the three-minute sequence with our stereoscopic Red-based 3D camera system. The Red cameras recorded the stunts at 100 frames per second, allowing the post production team to include slow motion sequences and time-manipulated Matrix-style moves.

Traditional stereoscopic films require left and a right viewpoints but as this film was to be displayed on glasses free lenticular screens, 8 unique viewpoints were required due to the way these displays work.

Filming with 8 individual cameras wasn't practical (!) so Inition’s developed a novel workflow using a combination of high-end post production tools such as Nuke, Ocula, SpeedGrade and 3D Studio Max. The end result was a film that featured 8 virtual viewpoints as if it were shot with 8 unique cameras. Inition were delighted to work on the project which drew on our full range of 3D expertise from technical consultancy and hardware supply, to live-action stereoscopic production, CGI and post.

 

Live 3D Transmissions : Six Nations Rugby Live in 3D for O2

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Three England Rugby players enjoy some 3D in Inition's screening room.
Inition side-by-side rig
Sample of national press coverage about the Six Nations 3D broadcast
http://www.youtube.com/watch?v=7pKpVnFjvX4&feature=player_embedded#at=43
The control room
Inition Co-Founder Andy Millns in the gallery

Six Nations Live to 40 Cinemas

40 cinemas across the country screened England’s home RBS Six Nations games live in 3-D. Archibald Ingall Stretton commissioned 3D specialists Inition to produce the matches which became the largest ever UK sports event to be broadcast live in 3D. Forty Odeon and Cineworld cinemas screened the matches, beginning with England’s official centenary game, against Wales on February 6, as part of a deal with O2, the England sponsor. The match against Ireland on February 27 was also screened live in 3-D.

3D Technology

Using the latest 3D camera technology, the matches were captured from seven camera positions providing a comprehensive view of the game which included replays, match statistics and on-screen graphics. Inition worked with outside broadcast experts SIS Live and used 3D 'Quasar' rigs from Element Technica for the shoot. Broadcast graphics specialists Wurmsers creating bespoke stereoscopic graphics for the game.

Production Team

The BBC is the UK TV rights holder for the 6 Nations – played between England, Scotland, Wales, Ireland, France and Italy – and assisted Inition in the broadcast. Inition has worked on a number of 3D productions from football and ice hockey to track and music events. Inition were also the 3D experts behind the 3D transmissions of England’s clash with Scotland at Murrayfield, in 2008, as part of a 3D test for the BBC.

Read TVB Europe's inside story on the project here

Read about the GOLD award we received for this project as winners of the Internationalist Awards for Innovation in Media here

 

Remote Avatar: Gadget Show Virtual Pesenter Challenge

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Suzi Perry and her wireframe model
Otis Deley between android Jason Bradbury and avatar Suzi Perry
Suzi Perry teaches the LILA voice recognition system how she speaks
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Suzi Perry avatar in The Gadget Show studio
Suzi Perry meets motion capture expert Jeff Ferguson and
Avatar of Suzi Perry being built using Organic Motion
Suizi Perry's silhouette captured from 14 different cameras in the LILA system
The three core stages of the LILA marker-less motion capture system
Suggested uses for the marker-less motion capture system LILA

When the producers of North One Television approached 3D creative services company Inition to provide the technical expertise for an ambitious 'virtual presenter' challenge, LILA was an obvious solution.

LILA is a portable motion capture solution which was used to capture the motion of The Gadget Show presenter Suzi Perry in London and transmit that captured data to drive an avatar of Suzi who was composited in The Gadget Show studios, all in real time.

Marker-less Motion Capture

Based on real-time 3D animation software Autodesk MotionBuilder, LILA is Inition’s marker-less motion capture solution which can provide show stopping interactive installations for brands, exhibitions, tours and marketing agencies.

Without any calibration required, Suzi stepped into the holo-deck style cube at Inition’s London studios where her silhouette was tracked by 14 x 2D cameras. No markers or special clothing were required. The vision processor software calculated a 3D mesh of her body from these views of which a digital skeleton was applied using the Organic Motion plugin.

The frame-by-frame motion co-ordinates from the data was then transmitted to the MotionBuilder system at North One Television studios in Birmingham via a special driver which then applied Suzi Perry’s features such as clothes, hair, skin tones etc in real time. The avatar of Suzi which was composited into the studios of The Gadget Show next to the real co-presenter Otis and an android version of Jason Bradbury who she was competing with.

Suzi’s avatar character included full face expressions and mouth shapes driven by Suzi's voice fed through LILA's voice recognition software.

The composited footage was sent back to Inition’s London studios via Skype which Suzi could monitor on a screen seeing exactly what the public would see.

A World First

This project posed several challenges, not least because of the processing power required to deliver the avatar in real time. This was the first time a motion capture system had been used to drive another avatar over the Internet.

The LILA motion capture is a complete attention grabbing solution which is available for events, promotions and exhibitions. As well as hire of the LILA system itself, Inition also provide a complete production service with the hardware, software, and creative design of the characters, environments and interactions.