Cutting edge interactive graphics used by
Guinness UDV clubs and bars of the future
Guinness UDV future marketing department
are constantly looking for new and exciting ways to promote their brands
in the ever more competitive world of brand awareness.
Images supplied courtesy
of Guinness UDV
Based on Inition's real-time 3D stereoscopic
graphics technology, which creates an infinite variety of evolving animations
in response to the tempo of the music being played. This has the effect
of linking the event visuals to the ambient music, producing a compelling
feeling where the changing images seem to keep perfect pace.
The graphics were presented in central
London using large screen stereoscopic projection and passive
3D glasses.
